Swissroadshow is a service offered by the company My communication. Specializing in customized promotional tours, roadshows and traveling exhibitions, we help you reach out to your customers, prospects, employees, suppliers, branches, etc. to create a direct, emotional link with them. We offer you all our expertise and technical mastery. Our assets at your service are both human and technical. We are experts in setting up roadshows at regional, national and international level, with or without vehicles.
EXPERIENCE
VISITORS
KMS CARRIED
NUMBER OF STEPS
EXPERIENCE
Would you like to showcase your products and services to as many people as possible outside your premises, or directly to your customers and distributors? A roadshow is the ideal way to do it. But it's not something you can improvise. It requires meticulous preparation and flawless organization.
A roadshow is an effective, high-impact communication tool. The roadshow can be set up simultaneously in several cities, or can take the form of a tour. We organize and coordinate your entire project, whether it's a promotional tour, an awareness campaign, sampling, a product or service launch, a B-to-B tour, or sports or cultural sponsorship. We can organize your roadshows in urban areas, leisure zones, ski resorts, shopping centers, etc. We only offer tailor-made roadshows.
We put all the experience we've built up over many years at your service. If your roadshow is to meet its objectives, it must be organized professionally. We'll be with you every step of the way.
Before departure
- Concept development and implementation
Research, identification of ideal sites and permit applications - Implementation of roadmap and tourplanning
- Choosing the most appropriate media to get your message across (truck, bus, train, exhibition, etc.).
- Definition of budget, schedule and logistical aspects (constraints, electrical requirements, storage, etc.).
- Implementation of a communication plan to promote your project (vehicle wrapping, website, communication campaign, posters, etc.).
- Finding the right staff for your project
- Manufacture of project-specific components.
During the roadshow
- Communication management
- Tour management – presence on site during the different stages
- Team management
- Stock management and resupply (flyers, give away, etc.),
After the roadshow
- Project report
- Analysis of both quantitative and qualitative results
- Media storage management
Logistics
Logistics and operations are one of the keys to a successful event. Don't know how to do it, or don't have the time? Leave it to us! This will free up your time to focus on other aspects of your event (promotion, invitations, public relations, etc.).
Swissroadshow is a service offered by the Agency My communication.
Address GE:
5 – 7 rue de l'Ancien-Port, 1201 Geneva
Address VS:
44 Road to Saint-Christophe, 1936 Verbier
Phone: +41 22 900 20 08
E-mail: info@macommunication.ch